Pete Hammond, Owner of Hammond Home Improvement & Repair LLC, decided it was time to brand his truck. After spending time developing a powerful new brand design and logo he was ready to take advantage of branding his vehicle to promote his growing business. He turned to Vision Visual Custom Signs and Graphics Studio to consult on options to make the best impression and make his brand stand out from the crowd. His key interest was making sure his brand was represented with materials that were high quality, unique and had a powerful ‘wow’ factor to attract his customers’ attention. With a clean new Chevrolet City Express as the starting point, the Vision Visual team created a treatment that combined matte red metallic and anthracite carbon fiber vinyl to produce an effect that is both highly visible and eye-catching. The combination of matte and specialty vinyls on the gloss white van are stunning and catch attention because of the finish contrasts and the reflection of light on the carbon fiber material that results in a visual ‘shifting’ effect as the vehicle passes customers, capturing their attention. Pete is ‘so, so, so, so, so happy with his new graphics’! And you can be too. With so many options in materials getting the right combination to produce a powerful brand marketing statement is critical to the visibility of your brand on the road. Get in touch with the Vision Visual team for a free consultation on how your vehicle can be transformed into a powerful part of your marketing mix to attract customers and grow your business!
