You’ve probably heard the old adage out of sight, out of mind, and it applies just as much to your business as anything else. Especially if you have a business that’s close to a highway or busy streets, many people will pass right by your storefront without ever noticing it because they are not looking up at the sky or paying attention to anything above the ground level. That’s why it’s so important that you raise your sign above the rest by placing an electric pole sign in front of your place of business.
What Are Pole Signs?
A pole sign is a great way to advertise your business if you’re located near a busy street or highway. These signs are placed in front of your store. These signs have become increasingly popular over time because they have several benefits when compared to other forms of advertising, including being low-cost and long-lasting.
What Are Some Advantages?
- Although it may seem counterintuitive to use up some of your precious sidewalk space with an advertisement, a pole sign is one of the best ways to ensure that drivers notice your business while driving by.
- When used correctly, pole signs can also draw attention from people walking by who aren’t interested in driving — and even grab attention from those who drive by more than once!
Where Can I Put an Electric Pole Sign?
When you shop for an electric pole sign, you’ll have to decide where to put it. It’s a good idea to think about where your customers are and how they get around. You can put your electric signs in front of your business, so people driving by can see them from their cars or trucks as they pass by. Or, if your business is in close proximity to a busy street or highway, getting an electric pole sign on top of a traffic light is also a great choice. Another option is putting your sign outside of a nearby store that has high foot traffic. This way, when potential customers are walking down the sidewalk, they’ll be able to see what you’re offering. If you do choose to place your sign outdoors, make sure that it’s covered with waterproof material and placed in an area that gets plenty of sunlight throughout each day.
